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public-issue advertising

См. также в других словарях:

  • Public service advertising — is the use of commercial advertising techniques for non commercial purposes (see also propaganda). Typical topics for public service advertising include public health/public safety issues, emergency preparedness instructions, natural resources… …   Wikipedia

  • advertising — ad‧ver‧tis‧ing [ˈædvətaɪzɪŋ ǁ ər ] noun [uncountable] MARKETING telling people publicly about a product or service in order to persuade them to buy it: • Most organizations underestimate the benefits of advertising. • Television advertising… …   Financial and business terms

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia

  • public opinion — the collective opinion of many people on some issue, problem, etc., esp. as a guide to action, decision, or the like. [1560 70] * * * Introduction       an aggregate of the individual views, attitudes, and beliefs about a particular topic,… …   Universalium

  • Public opinion — For other uses, see Public opinion (disambiguation). Public opinion is the aggregate of individual attitudes or beliefs held by the adult population. Public opinion can also be defined as the complex collection of opinions of many different… …   Wikipedia

  • Public service announcement — A public service announcement (PSA) or community service announcement (CSA) is a non commercial advertisement broadcast on radio or television, ostensibly for the public good. PSAs are intended to emodify public attitudes by raising awareness… …   Wikipedia

  • Public broadcasting — includes radio, television and other electronic media outlets whose primary mission is public service. Public broadcasters receive funding from diverse sources including license fees, individual contributions, public financing and commercial… …   Wikipedia

  • advertising — in the broadest sense of making goods publicly known developed as early as commodity exchange took shape in human society. In China, as elsewhere, the earliest medium of advertising was oral and even musical. The Book of Odes recorded an entry in …   Encyclopedia of Contemporary Chinese Culture

  • Public Citizen Litigation Group — is the litigating arm of the non profit consumer advocacy organization Public Citizen. The Litigation Group’s attorneys specialize in cases involving health and safety regulation, consumer rights, separation of powers, access to the courts, class …   Wikipedia

  • Public/social/private partnership — Public/social/private partnerships are methods of co operation between private and government bodies.BackgroundModels of cooperation between the market and the state: examples from AustriaThe name “public social private partnership” (PSPP) is a… …   Wikipedia

  • Public information film — Public Information Films (known as PIFs) are a series of government commissioned short films, shown during television advertising breaks in the UK. The US equivalent is the Public Service Announcement (PSAs). ubjectsThe films advised the public… …   Wikipedia

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